The Wenger Swiss Army Knife is in many ways closely attached to those Swiss Army knives made by Victorinox. These two companies boast a long history of producing high quality pocket knives, primarily to the military then to the ordinary consumer market. Wenger and Victorinox are really rival companies; they are the only two official manufacturers and suppliers of Swiss Army knives.
Back in 1983, in the Swiss Canton of Jura, Switzerland, Pual Boechat & Co. signed a contract with the Swiss Army to produce knives. Theodore Wenger came to work for the company as a manager. Wenger secured the company and the company later changed its name to Wenger and David.
This brand was famous for making cutting tools, spoons and forks. Later in 1908, Victorinox entered the picture and became one of the Swiss Army's suppliers thus cutting Wenger's supply into half.
The Swiss Army divided the agreement because they wanted to stir up the competition between the two companies. More competition meant lower prices and better knives. But Swiss Army did this in the disguise of the spirit of cooperation and harmony. Wenger prides itself on making "Genuine Swiss Army Knife" while Victorinox highlights it's "Original Swiss Army Knife." There is no antagonism between the two because there was prior agreement as to how they would label and advertise their knives. But if you think about it, genuine and original means the same. Both companies are the suppliers of Swiss Army knives to the Swiss Army anyway.
Wenger's tag line is "Genuine Swiss Army knife" whereas Victorinox calls its product "Original Swiss Army knife" which if we look at it literally means the same. This was agreed upon by the two companies that there should not be a harsh competition between the two since both of them anyway were employed by the Swiss Army.
In 2005, Wenger produced a new line of Swiss pocket knives known as Evolution. This marked some improvements in their products. Evolution introduced knives with ergonomic handles and enabled users not only a better grip on the Wenger Swiss Army knife but improve its usual pocket knife designs.
In 2007, subsequent to the Evolution's success, Wenger released EvoGrip, a new line of pocket knives having rubber handles which offered better grip and lessening the possibility for the knives to slip off the user's hand.
Apart from distinct handles, Wenger's pocket knives are distinguishable from that of Victorinox by checking its logo. The former brand's logo is a cross enclosed in a square.
Wenger has already established its names as a Swiss Army knife producer and Victorinox's merger with Wenger may bring about doubts among Wenger consumers but Victorinox guarantees that they wouldn't change any of the things that made Wenger knives distinct from others.
Back in 1983, in the Swiss Canton of Jura, Switzerland, Pual Boechat & Co. signed a contract with the Swiss Army to produce knives. Theodore Wenger came to work for the company as a manager. Wenger secured the company and the company later changed its name to Wenger and David.
This brand was famous for making cutting tools, spoons and forks. Later in 1908, Victorinox entered the picture and became one of the Swiss Army's suppliers thus cutting Wenger's supply into half.
The Swiss Army divided the agreement because they wanted to stir up the competition between the two companies. More competition meant lower prices and better knives. But Swiss Army did this in the disguise of the spirit of cooperation and harmony. Wenger prides itself on making "Genuine Swiss Army Knife" while Victorinox highlights it's "Original Swiss Army Knife." There is no antagonism between the two because there was prior agreement as to how they would label and advertise their knives. But if you think about it, genuine and original means the same. Both companies are the suppliers of Swiss Army knives to the Swiss Army anyway.
Wenger's tag line is "Genuine Swiss Army knife" whereas Victorinox calls its product "Original Swiss Army knife" which if we look at it literally means the same. This was agreed upon by the two companies that there should not be a harsh competition between the two since both of them anyway were employed by the Swiss Army.
In 2005, Wenger produced a new line of Swiss pocket knives known as Evolution. This marked some improvements in their products. Evolution introduced knives with ergonomic handles and enabled users not only a better grip on the Wenger Swiss Army knife but improve its usual pocket knife designs.
In 2007, subsequent to the Evolution's success, Wenger released EvoGrip, a new line of pocket knives having rubber handles which offered better grip and lessening the possibility for the knives to slip off the user's hand.
Apart from distinct handles, Wenger's pocket knives are distinguishable from that of Victorinox by checking its logo. The former brand's logo is a cross enclosed in a square.
Wenger has already established its names as a Swiss Army knife producer and Victorinox's merger with Wenger may bring about doubts among Wenger consumers but Victorinox guarantees that they wouldn't change any of the things that made Wenger knives distinct from others.
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